It's Radiohead v The Guardian

No sooner had Radiohead announced they were launching a newspaper than the Guardian responded - by releasing a record; a cover version no less of the Radiohead song Creep, featuring Alan 'Crazy Fingers' Rusbridger on keyboards... and a banjo player, just like the original.

 Anything you can do... Rusbridger (left) and Thom Yorke (right)  

Now, I think I probably want to read Radiohead's newspaper about as much as I want to listen to the Guardian's music, so we'll call it a dead-heat in the one-upmanship stakes.

However, as publicity stunts go it's a nice touch. So if you feel inclined, you can listen to it here.