Yippee ki yay musiclovers!
Since Sunday the media have been die hard fans of a story claiming Bruce Willis plans to open a can of legal whoopass on Apple.
Willis, we were told, was willing to go the whole nine yards in a legal dispute over whether he can bequeath his iTunes account to his family when he finally goes to the big meteorite in the sky. And everybody from the Sunday Times to The Telegraph to the Daily Mail, The Sun and Sky News ran the story. The Guardian even managed to get three separate articles out of it:
But the problem is, it seems the story isn't true.
Armageddon outta here
A rare voice of dissent along the way was the BBC's technology reporter Dave 'last man standing' Lee who wasn't quite ready to don the tight white vest of news and climb the lift-shaft of improbability:
Now it's The Guardian who have conceded this story was almost certainly mere silly season pulp fiction moonlighting as news. In an article headlined "No, Bruce Willis isn't suing Apple over iTunes rights" The Guardian's Charles Arthur wrote:
"On hearing the "news" that Bruce Willis...intended to sue [Apple]... what did the world's news organisations do? Ask Bruce Willis? Ask his agent? Nah. Why bother with that when you can just repeat the story? Much easier just to rewrite, rephrase and repeat. Pretty much everyone seems to have done this. (Yes, yes. The Guardian too.)"
So that's all settled then. Which is handy because I'd run out of Bruce Willis references.